About the journal

Cobiss

Srpski arhiv za celokupno lekarstvo 2019 Volume 147, Issue 9-10, Pages: 600-606
https://doi.org/10.2298/SARH190327087S
Full text ( 437 KB)
Cited by


Structure of the attitudes towards cosmetic procedures` acceptance

Stolić Dragan (University of Kragujevac, Faculty of Medical Sciences, Kragujevac, Serbia)
Stolić Marina (University of Kragujevac, Faculty of Medical Sciences, Kragujevac, Serbia)
Ignjatović-Ristić Dragana (University of Kragujevac, Faculty of Medical Sciences, Kragujevac, Serbia)
Jovanović Milan ORCID iD icon (University of Belgrade, Faculty of Medicine, Clinic of Burns, Plastic and Reconstructive Surgery, Belgrade, Serbia)
Ćertić Biljana (University of Belgrade, Faculty of Medicine, Clinic of Burns, Plastic and Reconstructive Surgery, Belgrade, Serbia)
Hinić Darko ORCID iD icon (University of Kragujevac, Faculty of Science, Kragujevac, Serbia + University of Kragujevac, Faculty of Philology and Arts, Kragujevac, Serbia)

Introduction/Objectives. The objective of our study was to investigate the structure of the cosmetic procedures’ acceptance attitudes and differences in acceptance between persons who had undergone minimally invasive cosmetic procedures and those who had not. Methods. The study included 245 subjects (treatment group), 21–73 years old (42.02 ± 12.12). The control group included 250 subjects who had not previously undergone cosmetic procedures, also 21–73 years old (40.19 ± 11.71). The control group was balanced with the treatment group according to category distribution of demographic variables. The Acceptance of Cosmetic Surgery Scale, adjusted for cosmetic procedures in general, was used for the evaluation of participants’ attitudes towards these procedures. Results. Internal consistency of the scale was α = 0.963, the split-half coefficient of validity was 0.861/0.810, and test–retest correlation coefficient was 0.892. The treatment group has shown overall higher acceptance (t(478) = 27.024, p < 0.001, η2 = 0.6), and higher scores in all three dimensions. No demographic variable has shown significant differences in total or individual factor scores in either group. Conclusion. Subjects from both groups had scored higher on items dealing with the advantages of cosmetic procedures on a personal level (Intrapersonal Factor).

Keywords: minimally invasive cosmetic procedures, acceptance of cosmetic procedures, attitudes